If you own or administrate any school, one of the best ways to market that institution is to use the uniforms of the students. Top and renowned school uniform supplier offer quick and easy customization option in their bulk, where people can put the name and logo of their school and promote it.
This promotional clothing method has many fits- foremost is that it has a long term value and also it could be quite effective in a shorter period of time. But a follow-up plan and strategy needs to be adapted to ensure optimum result from this, supposedly, a one-time investment.
The Basics of School Uniform Niche
School uniforms are much more than just the plain-simple tees, skirts and pants. Today, school uniform supplier is offering many items in their inventory to meet every activity and seasonal needs. Plus, not only are these wears very comfortable, but they have also notched-up in the fashion department.
Different items- T-shirts, pants and skirts are the most common item in this niche, but to satisfy the students more and get the most from your promotion, you need to look beyond these items. Full-sleeve shirts, full sleeve t-shirts are a great choice for winter time, while nothing says ‘perfection’ as clearly as the polo t-shirts for summer. Even vests are gaining popularity in this niche. Other items in this department include cardigans, blazers, and sweaters.
In the bottoms department, full pants and skirts are the timeless classic, but you can also consider trousers and even capris.
Quality is everything- The quality of school uniform is the sole thing that you should prioritize. Whoever you are buying it for- kids or teens- and whatever is your promotional strategy, make sure to buy the bulk that is of highest quality.
Color variations- Black and white school uniforms are the tale of gone days. Today, parents and students are demanding wear that are colorful (but not clownish though). Few standard colors are blue, yellow, red and green. These color variations make the uniform more stylish, which we all know has become such an important thing today.
Easy Customizing for Promotion
Target audience- Unlike in any other promotional clothing niche, there’s no target audience with promotion on school uniform- every student is your audience. So you don’t need to adapt different strategy to target different students.
Sweet and simple imprints- The imprints of school name and logo should be sweet, simple and very clear. Also, you should stick to standard place to print them- on the chest pockets.
That’s it. Really, that’s all there is in this niche. Promotion on school uniforms is a very simple and easy task. And if you are buying your wholesale from top school uniform supplier, this task becomes even simpler and easier.