Tag Archives: promotional clothing suppliers

Things To Remember While Indulging In Brand Marketing Through Promotional Clothing

One of the finest and  most perfect marketing gimmicks of the recent times is definitely promotional clothing and no company, be it big or small and deny its benefits and effectiveness.  When you can build your brand image through cheap investment, through impeccable well designed customized clothing and apparel, what else would you need? Instead of spending tones of money on advertising through the media channels, it is time to think out of the box and go for interesting ideas on promotional clothing for a notched-up appeal of your company’s identity and image. The wide new range of leading promotional clothing suppliers and manufacturers, through the fusion of a creative design team and cutting-edge technology, are introducing sartorial solutions for customization to satiate the bulk buyers, sports teams, and various companies and industries.

Wholesale Promotional Clothing Manufacturer

But, it is important to look into few essentials while settling down for promotional clothing to make your venture more appealing

Choosing the correct supplier or manufacturer

If you want to get the best results in promotional marketing through personalized clothing, do a proper market research to bank on the best supplier or manufacturer. The determine factors to choose the final one from the shortlisted suppliers

– Check their market reputation
– Is  the wholesale company’s price rates in sync with your budget?
– Check on its customer service skills
– They must  offer best quality items, with fresh, novel and appeasing designs

Budget

To avoid meeting wastage of money and expenses, make a rough plan on the budget according to your financial planning. Ensure that everything is kept within the budget limit, so that no loss is incurred.

Market

After setting the budget, now it is time to think about the targeted market, audience or clients who your promotional clothing would be serving. This depends on the type of organization or company which you are running. The clothing you would choose must be of high perceived value to the market, for effective advertising.

Occasion oriented

If you are confused on the theme and idea of the promotional clothing, why not keep any fixed event or occasion in head? It can be any festival, or someone’s birthday, your company’s foundation day or something else. Apart from these,  one company can also  give away promotional clothing during any trade shows,  sports meets, press conferences or any other functions to fix a plan accordingly and promotional clothing suppliers are always there to cater to your needs.

Out of the box ideas

Make sure that the ideas you think, must be off-beat and interesting, instead of the same old and lame concepts. Instead of going for plain color blocking and logo embossment. Why not some quotes, messages or experiences inscribed tersely?   Also, give some space to innovative taglines to the company you are associated with for fast and quick visual acceptance by onlookers. This will help in building strong corporate identity and brand image.

Be precise

Keep in mind that the target audience or client wouldn’t   like anything which is too much or over the top. Whatever idea you are trying to converse thorough the clothes, must be compact and precise, leaving no benefit of doubts in the minds of the targeted people. Do not opt for hotchpotch designs and keep enough white spacing so that the theme or idea gets registered to the minds of the people easily without any complications.

How Can Promotional Clothing Suppliers Benefit Your Business?

If you want to create a positive image of your company, promotional clothing is a great way to promote your business, products or corporate message. It is one of the most long-lasting and cost-effective means of advertising your company. You could have your employees dressed in promotional clothing or choose to give it away to clients during an event or to customers for free when they make purchase of a certain amount.

Wholesale Promotional Clothing Suppliers

Whether the promo apparels are worn by employers or given out at promotional merchandise, it is important to get in touch with renowned and experienced promotional clothing suppliers so that you can capitalize on their know-how and get the best products for less. Read on to know how proficient manufacturers and suppliers can help to make your campaigns a huge success.

The Best Products

When it comes to choosing the right promo garment, the manufacturer and supplier that you choose can provide you with great insight and advice. They also have an extensive selection of apparel available that will help you in making the right selection of materials, designs, styles and color that fit your design. Whether you want t-shirts, hoodies or jackets, you would have a vast assortment to choose from and be able to create the desired results.

Cutting-edge Technology

Manufacturers and suppliers make use of the latest manufacturing techniques and technologies and are always abreast of the latest fashion trends that can assure you highest quality products. They can also help to increase your margins by utilizing ground-breaking processes such as sublimation printing on t-shirts and jackets that will save you a lot of money on bulk buying. This printing process allows for unlimited design and color possibilities that let you showcase the image of your company at its best.

Stickler for Deadlines

Reputed promotional clothing suppliers are known for offering top-quality products and outstanding services. They understand the importance of timely delivery and provide you with professional services. The products will reach you on-time for making your campaign or event a massive success.

Saves Money

Dealing directly with manufacturers and suppliers already cuts down the costs of having to deal with intermediaries. Furthermore, they are able to handle bulk order with great ease due to their advanced manufacturing facilities and great team. On ordering for bulk products, you can hope to get fabulous discounts and package deals.

With so much to offer in terms of expertise and experience, the right promo clothing supplier can be a real source of value for your business. Drawing in on their knowledge, you can create personalized apparels that faithfully represent your company.

How Not To Find the Good Promotional Clothing Suppliers?

One biggest obstacle in the promotional clothing market that small businesses often face is finding the right promotional clothing suppliers. There’s really a big crowd of manufacturers and suppliers in this industry today, who, to put in modest words, are just not the ones who can optimally help you in this marketing endeavor.

Wholesale Promotional Clothing Manufacturer

A lot has been said on ‘how to find good promotional clothing suppliers’, we thought there is a need of ‘how not to find good promotional clothing suppliers’.

Extensive collection– The large size of inventory does make up any promotional clothing manufacturer and supplier a good one; although it doesn’t hurt either. What matters is that their collection is of high quality. After all how hard do you think it could be for manufacturers to use low quality materials and produce many varieties if it mattered so much?

Quality is the king– If you’re buying clothing wholesale for solely selling purpose that is when quality takes the top spot in the priority list; but in marketing world, budget takes over that spot. So if you are buying your bulk for promotional purpose, be ready to compromise with its quality; compromise, up to an extent. We are not suggesting you to order the cheapest cloths whose return value is one or two washes.

Budget cap– Like mentioned, budget in the marketing world is everything, but this should not necessarily call out your miser-side. Investment on promotional clothing is big and you don’t want to buy the cheapest of wholesale just to stay within your budget cap, whose durability period is very low. Know this- what budget cap is to the whole marketing world, durability is to the promotional clothing method.

Fashion– The extent of style and trendiness of your promotional clothing wholesale largely depends on your target customers. If it’s younger population, style should be of high priority comparatively. But even in this department, you need to know your limitations. You can’t really expect the same designer piece from promotional clothing suppliers that you saw in the showroom of Bloomingdale and Louis Vuitton. Not that the manufacturers and suppliers can’t offer you that; they can, with little hassle, thanks to their customization option. But you will definitely have to bid goodbye to your budget cap.

Customization– You have been advised to seek promotional clothing suppliers that offer comprehensive customization option; to put it bluntly, ridicule this advise. This is true when you are not talking about promotional clothing industry; industry where sticking to short, sweet and simple imprints is the golden rule. Manufacturers, with comprehensive personalization option, more often than not include this facility’s cost in your wholesale even when you are not using them.

These are some ways how you shouldn’t lookout for right promotional clothing suppliers and manufacturers.

How To Make Your Promotional Clothes Last Over And Beyond The Promotional Phase

Time and again we come across people sporting T shirts, caps and other such items displaying signs and mottos of different companies, organizations or institutions. There are also occasions when we come across people wearing slogans for a certain specific cause of awareness and other such matters of importance. These items of clothing that sports these promotional efforts are known as promotional clothing and the people wearing them are nothing lesser than walking talking advertisements. This is perhaps one of the reasons why promotional clothing are out and active only on the day the promotional effort is taken up while resting peacefully in the recesses of the wearer’s wardrobe till the end of days.

The question is, does a piece of outfit that is intended to be worn worth meeting such depressing rather, traumatic end? The answer is NO. If a certain piece of outfit is meant to adorn your body, it is only justified that you wear it as many times as you please and that too with sufficient pride. While this may sound slightly awkward to many, the fact is, you can make promotional clothing a long time companion in your wardrobe in many ways than one. You can wear it for occasions besides promoting someone or something. And… here is how this can be accomplished…

To begin with, for promotional clothing to be compatible for other occasions besides mere promotion, it is crucial that the designs of the T shirts are more than just surfaces for advertising. The structure of the T shirts of Caps should be in tune with occasions like sports T shirts, Polo shirts, plain tennis T shirts, football caps, baseball / basketball caps and types as such.

Secondly, it is imperative for the colors and patterns of the T shirts or caps to be trendy so that the style grabs just as much attention as the cause which it is promoting. There should be a harmonious balance between the two factors in the clothes so that the onlookers don’t get the impression that the wearer is merely an advertisement platform in flesh and blood.

Thirdly, the promotional writing including the logos should not consume the entire item of clothing on which it is being displayed. Compact with an impact is the idea that should rule the entire show. If it is a T shirt, the promotional can be printed / sublimated on a tiny area covering the left pocket or similar effects. If it is a cap, the promotional effort can be shown on any one side of the forehead or nestled compact yet smartly on the center. On any occasion or under any circumstances, it should not cover the entirety of the item of clothing.